A Fresh Approach To Online Marketing: Article Brokering


Content is soundless king.. but where tin you lot instruct it from? Workers inward India, Malaysia as well as other unusual countries are instantly competing amongst Internet writers inward the US, Canada, as well as England to deliver content for U.S. companies. By setting their prices low, they but strength native English linguistic communication speaking writers to drib their prices to give-up the ghost on up.

However, at that topographic point are soundless American writers who tin create a really decent labor at $1 to $1.50 per 100 words of unique articles. The surreptitious lies inside finding them, but I volition instruct dorsum to that inward a piffling bit.

So how’s this relevant to online marketing? Here’s an sentiment that’s been used inward retail as well as e-commerce stores since the belatedly ‘90s, yet for closed to argue it’s non really pop inward the realm of article marketing. I similar to telephone holler upwardly it “Article Brokering”, as well as it’s the same “dropshipping” concern model that’s made people millions of dollars on Ebay. The sentiment is quite unproblematic (the implementation isn’t every bit easy, though). In fact, I tin narrow it downward to 3 bullet points:

1) You abide by upscale clients who are willing to pay move past times dollar for QUALITY articles
2) You human activity every bit the “middleman” past times finding a “supplier” (effectively, closed to other writer) to create the labor for a smaller fee than what you lot got paid
3) You verify what your supplier wrote, transportation it off to your client, pay your supplier, as well as give-up the ghost on the difference

It’s the same former existent estate fixer-upper model. It’s the same former site flipping. And if you’re a content creator similar me, thence you lot function amongst meshing marketers on a daily basis. So why haven’t you lot implemented this model yet?

There are numerous benefits to doing this every bit opposed to writing articles yourself.

First, a venture 500-word article should require quite a chip of fourth dimension to research, compile, edit, as well as proofread. This takes me close an hour. As a content creator, how much tin you lot accuse for articles? Let’s say you lot accuse $2 per 100 words. So that’s $10 an hour, right? In an eight-hour function day, you lot tin earn $80 at the most. That’s non a lot of coin for a really busy 8-hour function twenty-four hr menses that requires THIS much thinking. Wouldn’t you lot rather create one-half the function as well as earn ii to 3 times to a greater extent than money?

Second, you lot tin construct a reputable create doing this. Since you’re paying your suppliers for master copy content, you lot instruct total rights to it. Therefore, no 1 has to know that you’re outsourcing the labor.

Third, you lot rapidly abide by a loyal clientele that uses you lot over as well as over for all of their content creation needs. I personally create got five of those clients, as well as I instruct steady function from them on a weekly basis, which is really overnice for an “Article Brokering” model that runs 80% on autopilot.

If you lot switch from beingness an Article Creator to beingness an Article Broker, you lot tin soundless hold a high criterion of quality, without having to function every bit much. The commutation lies inside finding an upscale clientele as well as a network of low-cost suppliers. The bad intelligence is that this tin survive complicated if you’re inexperienced; however, amongst exactly a chip of effort, this is a lot easier than it sounds.

What create you lot mean value close this concept? Please instruct out your comments – we’re eager to listen from you.

Guest post past times Vas Blagodarskiy, author of Article Brokering

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